EV News This Week August 14, 2025
Ford is gearing up to launch a $30,000 midsize electric pickup in 2027, built on a streamlined Universal EV platform that cuts parts and boosts production efficiency. The truck is spacious, quick (think Mustang EcoBoost performance), and has its roots in a stealth skunkworks team rethinking EV costs from scratch. Backed by a combined $5 billion investment in U.S. manufacturing and battery infrastructure, the effort aims to create nearly 4,000 jobs and shift EV affordability into gear. If Ford nails the timing and pricing, this could be the most accessible electric truck yet, maybe even outselling gas models before 2028.