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News By Topic: Tires

Pro Athlete Shaun White Takes The Wheel With New Partner BFGoodrich Tires

Pro Athlete Shaun White Takes The Wheel With New Partner BFGoodrich Tires

Professional Athlete Shaun White has accomplished much in his storied career in action sports – he’s a two-time Olympic Gold medal winner, the most decorated athlete in Winter X Games history with 15 medals, a four-time medal winner at Summer X Games and a nine-time ESPY award winner. Now ... Continue reading

BFGoodrich Tires Named Official Street Tire of SCCA

BFGoodrich Tires Named Official Street Tire of SCCA

TOPEKA, January 21, 2011: Sports Car Club of America, Inc., today announced a multi-faceted partnership with BFGoodrich® Tires. With this partnership, BFGoodrich Tires is named the “Official Street Tireâ€� of SCCA and title sponsor of the newly-formed SCCA Club Racing BFGoodrich Tires Super Tour. Addit ... Continue reading

Commercial Tire Industry Report with Yokohama Tire Corporation's Dan King

Commercial Tire Industry Report with Yokohama Tire Corporation's Dan King

FULLERTON, Jan. 20, 2011: The commercial truck tire market rebounded strongly in 2010. Maybe too strongly, as companies started to face fill rate problems. Dan King, Yokohama senior vice president of sales and marketing, discusses this issue and other industry challenges (e.g., rising costs of raw materials), and how Y ... Continue reading

Yokohama Tire Corporation Announces Strategic Management Promotions

Yokohama Tire Corporation Announces Strategic Management Promotions

FULLERTON, Jan. 14, 2011: Yokohama Tire Corporation (YTC) today announced several strategic management promotions within the company. They include: -- Dan King, from vice president of sales and marketing to senior vice president of sales and marketing. “Dan has been highly instrumental in securing strong performan ... Continue reading

Momentive Performance Materials Collaborates with Sumitomo Rubber Industries On Development of New ENASAVE PREMIUM AAA/c Rated Eco Tire

Momentive Performance Materials Collaborates with Sumitomo Rubber Industries On Development of New ENASAVE PREMIUM AAA/c Rated Eco Tire

Momentive Performance Materials Inc., a leading global provider of silicones and advanced materials, today announced its collaboration with Sumitomo Rubber Industries, Ltd., one of the world's largest manufacturers of tires and other rubber-based products, on the development of ENASAVE PREMIUM tire, which earned the hi ... Continue reading

New Ford Focus and C-Max with Continental Technology

New Ford Focus and C-Max with Continental Technology

Innovative technologies by international automotive supplier Continental figure prominently in the most recent generation of the all-new Ford Focus and the Ford C-MAX multi-activity vehicle (MAV). The latter shares a common platform with the Focus. This marks the first time that an emergency brake assist is available o ... Continue reading

Yokohama Tire Corporation to Adjust Prices on OTR and Commercial Tires

Yokohama Tire Corporation to Adjust Prices on OTR and Commercial Tires

FULLERTON, Nov. 22, 2010: Yokohama Tire Corporation announced today it will increase prices on its light and medium commercial truck, and off-the-road (OTR) tires in the United States, effective January 1, 2011. The adjustments are due to continued increases in the cost of raw materials and energy-related expenses. Com ... Continue reading

2010 Los Angeles Auto Show: Yokohama to Display New Version Of Its Sustainable Living Wall

2010 Los Angeles Auto Show: Yokohama to Display New Version Of Its Sustainable Living Wall

FULLERTON, Nov. 17, 2010: Yokohama Tire Corporation introduced a new type of display at the 2009 LA Auto Show: a natural, biodegradable “living wall.” The exhibit, which featured a 120-foot decorative wall of vegetation, was a huge hit and won an award from Exhibitor magazine. Yokohama is once again going gre ... Continue reading

2010 Los Angeles Auto Show: Yokohama Tire Corporation to Launch Interactive iPad App

2010 Los Angeles Auto Show: Yokohama Tire Corporation to Launch Interactive iPad App

FULLERTON, Nov. 17, 2010: Yokohama Tire Corporation is going digital at the LA Auto Show, November 19-28 at the LA Convention Center. Consumers visiting Yokohama’s exhibit in the West Hall lobby will get a chance to try the company’s new interactive iPad app, plus enter a daily drawing to win a tablet compute ... Continue reading

Full Size Spare; Can You LOVE A Car Without One?

Full Size Spare; Can You LOVE A Car Without One?

Full Size Spare, E-Carmony is a new web site that provides vehicle buyers with the power to find their perfect match in their next vehicle. If having a full size spare in your car is important to you, put it (and other needs, wants, dimensions, capacities and performance criteria) at the top of your e-Carmony Prioritie ... Continue reading

Yokohama Tire Corporation Announces Six New ADVAN Sizes: Three Each for the Neova AD08 and S.4

Yokohama Tire Corporation Announces Six New ADVAN Sizes: Three Each for the Neova AD08 and S.4

FULLERTON, Sept. 20, 2010: Yokohama Tire Corporation has added six sizes to its ultra high-performance (UHP) ADVAN® line: three each for the Neova® AD08 and S.4®. The latest AD08 sizes are 245/40R19 94W, 265/35R19 94W and 275/35R19 96W. The new S.4 sizes are 255/50R19 107W, 275/45R19 108W and 275/40R20 106W. W ... Continue reading

Dunlop Tire Recall

Dunlop Tire Recall

Tire Brand Name: DUNLOP Tire Line: SP193/295 Tire Size:75R22.5 Production Dates: JAN 24, 2010 - MAY 29, 2010 Manufacturer: GOODYEAR TIRE & RUBBER COMPANY Mfr's Report Date: AUG 30, 2010 NHTSA CAMPAIGN ID Number: 10T018000 NHTSA Action Number: N/A Component: TIRES:TREAD/BELT Potential Number of Units Affected: 11994 Sum ... Continue reading

Yokohama Tire Corporation Launches SmartSolution, an Innovative Communication Campaign Focused on Smart Tire Investment

Yokohama Tire Corporation Launches SmartSolution, an Innovative Communication Campaign Focused on Smart Tire Investment

FULLERTON, Aug. 31, 2010: Yokohama Tire Corporation announced today the launch of SmartSolution™, a new and innovative communication campaign aimed at commercial tire dealers, fleet owners and truck operators. SmartSolution highlights Yokohama’s core technologies and how they match up to the fleets’ crit ... Continue reading

Yokohama Tire Corporation's New Tire Tips Educational Video Focuses on How to Choose a Truck/SUV Tire

Yokohama Tire Corporation's New Tire Tips Educational Video Focuses on How to Choose a Truck/SUV Tire

<b>Latest segment features off-road racing champions Cameron and Heidi Steele and is posted on the company’s Website and YouTube</b> FULLERTON, Aug. 25, 2010: Consumers looking for guidance on how to choose the right tires for their trucks and SUVs can get answers from Yokohama Tire Corporation’s third instal ... Continue reading

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